Become Our Expert


Swoon Talent LLC is a national broadcast agency for on-camera lifestyle experts. We are NOT agents operating on commission only. However, we strive to make our services affordable!

There are no fees for media professionals and our goal is to make it seamless for producers to book and cast lifestyle experts for their TV shows.

Developed by a TV producer for TV producers, our unique platform and personal services helps maximize your national exposure, fine-tune your brand and nurture your talents. We simply help bridge the gap between you and the media.

Our company is for seasoned and undiscovered on-camera lifestyle gurus who earn a living at their craft. Success with us is determined by your passion, performance, creativity, and talent in your craft.


“Donna has been a treasured resource in the trajectory of my career as an on-air lifestyle expert. Not only has she helped me hone my brand, messaging, & on-air presence, but she is an absolute expert in knowing what producers & bookers REALLY want. I cherish her educated opinions & straight-shoot delivery (so rare!) and am proud to count her as not only a member of my professional team, but a friend as well.”

-Jamie Hess, QVC Brand Host/Health And Wellness Expert




  • Handle Media Inquiries Both Paid and Unpaid
  • Showcase You on Our Website with a Custom Crafted Profile Updated Frequently to Keep You Relevant in a Style That Speaks to the Entertainment Industry – Swoon Ranks on Page #1 of Google for Lifestyle Experts
  • Professional Search Optimization on
  • Secure On-Camera Work & Negotiate Fees and Contracts
  • Invoice and Collect Payments for Paid On-Air Work.
  • TV Career Guidance and Mentoring
  • Accompany Clients to National Talk Show Appearances in New York & Los Angeles
  • We DO NOT Subscribe to Entertainment Recruiting or Casting Services

à La Carte Services

  1. Demo Coaching for Cooking & Lifestyle Talk/News Segments – Conducted by an Emmy Award Winning Senior Level Rachael Ray Producer 
  2. One-On-One Talk Show Pitching & Digital Editorial Pitching – In collaboration with a NYC-based seasoned broadcast placement and media relations specialist and public relations professional. 

Email for more information

 “Donna Benner truly taught me everything I know about this business. She gave me my radar and my  gut for what makes great TV! Lifestyle experts are lucky to have Donna’s professional guidance.”

– Ed Conolly, Producer Live With Kelly and Mark


 We’re Always Looking for Amazing Lifestyle Experts.
So Please Fill Out Our Submission Form and Show Us Your Stuff!
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